Kristi Colvin
Resume for Kristi Colvin
Team-oriented design leader experienced in B2B SaaS design, usability testing, brand extension, strategy, visionary ideas, cross-functional team collaboration, process planning and UX methods.
Delinea
Manager, Product Design (Feb 2021 - Present)
Delinea serves thousands of customers and is the new brand born from a merger between Thycotic & Centrify, two MQ leaders in the PAM space. I worked at Thycotic prior to the merger and became manager shortly after, growing a team of 5 to 13 the last 7 months. I report to the SVP of PM and am responsible for UX team resourcing, accessibility, the product line design and our new integrated, more usable and scalable SaaS platform. Our team is using Figma and Angular 13 Material for front-end design components. We have mobile apps, browser extensions, desktop apps and multiple cloud and on-prem applications that form the product line.
King & Union
Lead UX Designer (2019-2020)
The Avalon web app is built on React using Keylines for the graphing. I redesigned the app, aligned the brand for app and company, and worked on key features while lending a hand to marketing on promotional assets. Successes there were getting users on the platform they had not been able to before, including analysts from Apple, Morgan Stanley, Thermo Fisher & others.
Fresh ID
Self Employment (2017-2019)
Clients at this time included application and collateral design for Warm Commerce (on Salesforce), e2Log and Veristor (a Jira add-on app) plus packaging and marketing for Litt Spirits, all startups.
Home Depot
Senior UX Designer (2016-2017)
I provided integration direction and user research of contact center agents for online sales and customer care. With that research I analyzed the applications our agents used and redesigned key applications and features running on Salesforce and other apps. I also participated in a task force that was trying to decide how to reconcile the Salesforce UI with our UX design long-term, as the platform did not quite meet our user's specific needs, a common problem with tooling built for the masses like Salesforce is.
Fresh ID
Self Employment (2008-2016)
I moved to Kansas when I left SigmaFlow and began serving clients again. My work included a blend of research, strategy, creative and ux design, user testing and brand extension for a variety of clients. KC Chiefs, Sporting KC and John Deere were retainer clients and I did a lot of mini-apps for their digital campaigns plus a Sporting membership application which was an extensive effort, built on top of Wordpress. I had an office in downtown Kansas City and hired employees as well as contractors that we managed. During this time I also designed and self-funded a social media app called Intefy for real-time live events that integrated Twitter, Facebook, chat, Slideshare, purchasing options and custom branding that some clients and new customers used. Sadly, I had to EOL it as we needed investors and I did not know how to navigate that issue well.
SigmaFlow
UX Manager (2006-2007)
I defined corporate and product line branding to create brand standards for everything prospects and users interacted with, plus the phased design integration for a 7-product suite and new product prototypes. The founder sought me out to do for them what I had done at Pentasafe.
Fresh ID
Self Employment (2003-2006)
When PentaSafe was acquired by NetIQ, most of the 9 product managers I had worked founded startups and became my clients, so we just kept on working together, which was great. My old freshid.com site is filled with samples from them and others, like Vertec Polymers, Sourcefire, Braintree, Publisher's Clearing House and many more. I did end-to-end ux/ui design and branding and marketing before SigmaFlow found me and convinced me to work for them.
Pentasafe
UX Manager (2001-2003)
The first client I ever had once I began doing web design, was a pair of web devs that had an integrated software product called Intrakit. One of these founders eventually went to PentaSafe as a product manager, and brought me in as a consultant which led to them asking me to give a proposal for building a lab and UX team for them to align the 9 product teams and create an experience that appeared to come from one company. IO built a $95k usability lab, managed a small team of 4 which grew to 7, and had responsibility for the product design, documentation, usability and influenced better packaging. The VigilEnt product line was a 32 product cross-platform, integrated security solution designed for large enterprise environments that I designed an integrated console for called VSOC.
Related: Delinea, where I am today. The VP of Sales at Pentasafe, was CEO of Thycotic in 2020, and worked with the product VP to bring me on board. Jim Legg recently retired and is on a horse somewhere in Wyoming, for now.